When the organization resumed public concerts during the pandemic in late summer, he wondered if this would be his last season at Jazz St. Louis. Then he learned that the Savannah Music Festival was looking for a new executive director.
âI said, ‘Why not? “, He said.
In his new role, Bradford will set the festival’s strategic vision, overseeing marketing, finance, fundraising, human resources and more. He will also work to increase community engagement and off-season productions.
Bradford never attended the festival – “It was always a very busy time in my season,” he says – but years ago he imagined what it would be like to work there.
He has known the reputation of the Savannah Music Festival for years, from the quality of the artists to the work it does in the community. And he also knew one of his former executive directors, Rob Gibson; they have often met at the annual gathering of the Association of Performing Arts Professionals.
“Everyone was always talking about the way he was killing him in Savannah,” he says, adding that Gibson was “the Gene Dobbs Bradford of Savannah. He took the festival from a budget of $ 200,000 to $ 4 million. dollars, it changed the name, and really dramatically increased its reach and impact.